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With the deeper application of 8K, 5G, and IoT technologies in various industries, the number of commercial displays is rapidly increasing and the size of display is large, which means that the commercial display industry is now in a stage of rapid growth.
(1) Smart retail
With the integration of unmanned supermarkets, unmanned convenience stores, and O2O retail markets, the demand for smart commercial displays will be upgraded simultaneously in both quantity and quality. The smart commercial display product can immediately release the latest shopping guides, products, activities, and promotions. And its rich display functions and bright colors effectively enhance the shopping experience of consumers. At the same time, it can collect and label the interactive information of users, use big data technology to analyze the information, and improve the efficiency of production, logistics, sales and after-sales service in the retail industry. At present, commercial display applications based on big data and artificial intelligence, such as human-computer interaction, voice recognition, face recognition, and motion capture, have begun to be applied in various new retail scenarios.
In particular, under the catalysis of the epidemic, there have been many opportunities in the unmanned business sector that are extremely valuable, for example, unmanned cashiers, unmanned hotels, unmanned restaurants, and so on. In the retail industry, integrated online and offline operations have brought consumers a more convenience and complete consumer experience, which has become an unstoppable trend. Smart lipstick wall, virtual fitting room, virtual fitting mirror, 3D fire drill... these seemingly new technologies will gradually become normal.
As an important carrier for smart new retail, smart commercial display equipment will be given more functions to bring consumers a better consumer experience.
(2) Wisdom education
With the implementation of "Education Informatization 2.0 Action Plan", the construction of China’s education informatization has officially entered a new stage of "large platform application, informatization improvement, innovation and integration development". New information technology such as artificial intelligence, big data, and IoT will promote the intelligentization and accelerate the modernization of education.
The all-in-one education machine is a machine that integrates projectors, electronic whiteboards and computers. By providing multi-person online writing, real-time comments, classroom simulation experiments and other functions, the teaching effects can be improved. In addition, such all-in-one machine can seaml
essly connect to third-party teaching resources, and it contains teaching courseware for various subjects in primary, middle high and high schools, junior, allowing teachers to achieve one-stop preparation for teaching. Moreover, Teachers can use the mobile phone teaching software to remotely control the machine.
Wisdom education transfers the teaching activities online through the platform. In recent years, the demand for wisdom education in teaching and training, preschool education, colleges and universities has been increasing year by year. It will become a new driving force for the growth of the commercial display market in the next few years.
(3) Intelligent office
According to statistics, an average of 18,300 companies registered every day in 2019. Even if the cancelled companies were removed, China had a net increase of 4.4 million new companies last year, along with more than 33 million meeting rooms. Having such great amount of companies, how to improve meeting efficiency is an urgent problem that needs to be solved. High-efficiency office equipment, undoubtedly, is the most important part for work.
Experts pointed out that under the influence of covid-19, the overall market data in 2020 is not optimistic, but LED display companies have great opportunities in the commercial display market, especially in the field of all-in-one conference machines, and will continue to grow by 2014.
During the epidemic, the "hardware + software" integrated office smart screen facilitates remote office and remote meetings. At the same time, it greatly shortens the incubation period of products such as conference tablets. The efficiency improvements brought by intelligent office will also give smart commercial displays more market space.
In addition to applications in smart retail, wisdom education and intelligent office, smart commercial displays still have large space in other fields. For example, in the field of WIT120, the 3D display application of micro-surgery allows surgeons to view 3D images with in-depth information during the operation, increasing hand-eye coordination and perception, thereby effectively improving the accuracy and quality of minimally invasive surgery; In the field of intelligent transportation, subway-oriented advertising screens incorporate information display and interactive capabilities, help to explore the business model of subway operations.
